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A Simple Reason Why Vegan Options Can Have Increased While Veganism Did Not

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It's common knowledge in urban areas that the availability of vegan options has soared in the U.S. and around the world in recent years, and it's nearly equally common to think that veganism has become more common as well, but the data on this raises questions. Gallup has been estimating the number of vegans and vegetarians for years and has repeatedly found no change . At the same time, the number of vegan options is clearly increasing in supermarkets and restaurants.  It's far from clear that Gallup is right, because other, sketchier statistics have some hint of the numbers of vegans increasing. I can't find the original data, but  GlobalData  apparently found a 600% increase in the number of people identifying as vegan, and there's a bunch of figures like this bouncing around online. This seems likely to be driven by the fact that in surveys, more people identify as vegan and vegetarian than actually are based on self-reported food choices, but Gallup’s trend

Not Everybody Feels the Same Way as Chewbacca

On Monday I commented that Star Wars: The Last Jedi may do more for animal rights than Chewbacca. Apparently my canine companion has yet to get the message. It's a reminder that change comes in fits and spurts, not all at once: Or maybe it's just jealousy.

Could Star Wars Do More for Animal Rights Than Cowspiracy?

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If you live on the planet Crait and haven't seen The Last Jedi yet, don't read this. The new Star Wars movie contains two moments with unsubtle animal rights messages. The first is what my fiancĂ© Lucas is now calling the "Chewbacca goes vegan" scene. Chewbacca cannot bring himself to eat one of the adorable porgs, who strangely share an unfortunate but useful characteristic of most domestic animals: they look like babies. The second is when children liberate a bunch of horselike creatures from a cruel capitalist casino after we see the horses abused with the Star Wars version of a bull hook. Those scenes mark  Star Wars doing something Pixar  is good at: giving animals both personalities and personhood, and making the audience root for them. While vegans cheer at documentaries like What the Health?  and Cowspiracy , it may be the Last Jedi s and Finding Dory s of the world that really carry the day for animal rights. Fiction, in fact, is a powerful way to incre